To become a global leader in agrochemical industry by application of science and technology in the research, development, manufacture and sale of agrochemicals that promote plant growth, protect crops and increase crop yield.

To continuously grow and improve by innovation in the areas of our expertise in order to make unique and significant contributions. To maintain excellence in our markets by providing highest quality products and services to our customers through technology, innovation, regulatory compliance, manufacturing and expert workforce.

To become a good citizen as a company by protecting environment, providing safe work environment and improving quality of life in the communities we operate in. To make a fair profit to sustain our growth.